SECURITAS DIRECT ZERO VISION

SECURITAS DIRECT You can not steal what you can not see.

This virtual reality experience, guided by actor Juan Gea, takes us to different scenarios, where we will see in the first person POV, how thieves employ multiple theft techniques: from the most rudimentary and primitive ones to the most current and sophisticated.

An international campaign created by WILDBYTES and produced by IRALTA VR, shot in Madrid in natural locations and virtual sets. A project with an important load of 3D modeling, animation and its integration in virtual 360º backgrounds, generation of smoke and fluids and adaptation to several versions for European countries.